Priscilla ChanJan 23, 20231 min read3 Copywriting Strategies You Need to Know1. Headlines If your headline is weak, the ad will never get read. Same is true for content. Putting in a vague or obscure headline on...
Calvin C.Jan 16, 20232 min readOwning Your Brand on GoogleClients always ask, “Why do I need to pay for branded traffic?”. While that might not be logical to do, it’s a great way to protect your...
Calvin C.Jan 14, 20233 min read5 Things Gen Z Will Spend Money On & Why Marketers Need to CareMillenials and previous generations are notorious for being loyal to brands, ourselves included. However, Gen Z’s are more interested in...
Priscilla ChanMar 12, 20221 min readAll about AfterPay for eCommerceWhat is Afterpay? AfterPay is a buy now, pay later payment. It helps fill the gap for people who can’t or won’t use a credit card while...
Priscilla ChanMar 12, 20221 min readAll-things-marketing-agencyWhat does a marketing agency do? A marketing agency engages in wide-ranging, multi-channel campaigns and leverage social platforms to...
Calvin C.Feb 17, 20221 min readFollowers For The Win.Follow The Right Accounts Are there similar brands or people in your industry that inspire you? It’s important that you don’t just follow...
Calvin C.Jan 12, 20221 min readTip To Get More Social Media FollowersCreate A Brand Identity Nowadays, your social media profiles are essentially your business card. It’s the first impression someone gets...
Calvin C.Feb 9, 20212 min readThe Value of Outsourcing Your MarketingToday, we’ll be discussing the benefits of outsourcing your marketing. That’s not to say there aren’t merits to hiring someone in-house....
Calvin C.Jan 6, 20213 min readWhat is Display Advertising?What is Display Advertising? In our previous post, we talked about Paid Search, where advertisers can bid on keywords that they want...
Priscilla ChanJan 6, 20212 min readWhat are the Benefits of Google My Business?People turn to Google multiple times a day to search for information to make their lives easier. In the current time where Google not...
Calvin C.Nov 18, 20204 min readWhat is Paid Search?A couple weeks ago, we talked about SEM and SEO, offering a high level overview of what they are, how they differ, and how they can be...
Calvin C.Oct 21, 20203 min readSEM 101The world of digital marketing is vast and complex. That’s why we are breaking it down into something more digestible and simple, so that...
