Priscilla Chan
3 Copywriting Strategies You Need to Know
1. Headlines If your headline is weak, the ad will never get read. Same is true for content. Putting in a vague or obscure headline on...
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Calvin C.
Owning Your Brand on Google
Clients always ask, “Why do I need to pay for branded traffic?”. While that might not be logical to do, it’s a great way to protect your...
Calvin C.
5 Things Gen Z Will Spend Money On & Why Marketers Need to Care
Millenials and previous generations are notorious for being loyal to brands, ourselves included. However, Gen Z’s are more interested in...
Priscilla Chan
All about AfterPay for eCommerce
What is Afterpay? AfterPay is a buy now, pay later payment. It helps fill the gap for people who can’t or won’t use a credit card while...
Priscilla Chan
All-things-marketing-agency
What does a marketing agency do? A marketing agency engages in wide-ranging, multi-channel campaigns and leverage social platforms to...
Calvin C.
Followers For The Win.
Follow The Right Accounts Are there similar brands or people in your industry that inspire you? It’s important that you don’t just follow...
Calvin C.
Tip To Get More Social Media Followers
Create A Brand Identity Nowadays, your social media profiles are essentially your business card. It’s the first impression someone gets...
Calvin C.
The Value of Outsourcing Your Marketing
Today, we’ll be discussing the benefits of outsourcing your marketing. That’s not to say there aren’t merits to hiring someone in-house....
Calvin C.
What is Display Advertising?
What is Display Advertising? In our previous post, we talked about Paid Search, where advertisers can bid on keywords that they want...
Priscilla Chan
What are the Benefits of Google My Business?
People turn to Google multiple times a day to search for information to make their lives easier. In the current time where Google not...
Calvin C.
What is Paid Search?
A couple weeks ago, we talked about SEM and SEO, offering a high level overview of what they are, how they differ, and how they can be...
Calvin C.
SEM 101
The world of digital marketing is vast and complex. That’s why we are breaking it down into something more digestible and simple, so that...
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